eBooks

GODZILLA Global Marketing!
The Essentials To Building A Successful Global Business

GODZILLA Global Marketing! will help you:

1. Build a living global brand.
2. Develop a high global business IQ.
3. Create an export dream team.
4. Implement a 7-degree global action plan.
5. Make global marketing a career and more.

GODZILLA Global Marketing! -- a whopping 43 single-spaced pages -- is U.S. $8.95. You can buy a copy fast and secure through PayPal who accepts all major credit cards. Once payment is received, your book is on the way! Enjoy. (eBook)

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Insanely Global!
The Essentials of Global Marketing

More than just a classic collection of Laurel Delaney's most popular global marketing essays, Insanely Global! serves as a wake-up call to action on going global for the business world, educators, and society as a whole. (eBook)

OUT OF STOCK!

Books

Exporting: The Definitive Guide to Selling Abroad Profitably
(2nd Edition, 2016)

Here is what's new in the 2nd edition:

-Data and citation updates.

- Updates on actual and prospective trade agreements.

- Updates and two new contributions from specialist interviewees in Chapter 30.

- Substantive enhancements adapted from articles that Laurel has written in the past several years.

- The population of hyperlinks is updated and augmented with new sites that have appeared since the book's initial publication.

Best news of all? Good to Great author Jim Collins has endorsed Laurel's book!

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Exporting Essentials: Selling Products and Services to the World Successfully

An abridged version of the author's Exporting: The Definitive Guide to Selling Abroad Profitably, this short, hard-hitting book covers just the essentials, providing the tools you need to tap new markets and take your business to the next level of growth through exports.        

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Exporting: The Definitive Guide to Selling Abroad Profitably

Equips you with the knowledge you need to market, sell, and fulfill orders internationally, taking full advantage of the Internet and the opportunities it creates. It also imparts a can-do spirit on exporting, leading to greater revenues, stability, and profitability for your business. Recommended for entrepreneurs and small business owners interested in taking their businesses to the next level of growth through exports.

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Planet Entrepreneur

Learn how the worlds' best entrepreneurs are starting profitable businesses, innovating, or creating organizations to alleviate social needs across the globe. Planet Entrepreneur teaches you how anyone can develop an entrepreneurial mindset, begin a successful venture, and change the world for the better. 

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Start and Run a Profitable Exporting Business

Demonstrates how to tap into the unlimited potential for growth and profitability in the changing face of the world economy. A beginner's guide yet intensively detailed and complete.

(Self-Counsel Business Series)
(Paperback)

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Handbook of Research on International Entrepreneurship

Provides an array of diverse perspectives on international entrepreneurship. The Handbook includes chapters written by top researchers of economics and sociology, as well as academic and business leaders in the fields of entrepreneurship and international business.

(Elgar Original Reference)
(Hardcover)

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